-has 40 years of experience as a full-service marketing research company.
-was one of the founding members of the Japan Marketing Research Association.
-has been conducting annual analyses of consumer trends since 1982.
-has no affiliation with advertising agencies, guaranteeing clients unbiased strategic recommendations.
-conducts questionnaire survey with clients upon completion of each project to improve future services.
-maintains unique "Area Leader" nationwide network of fieldwork supervisors to enable surveys
 among low incidence ratio respondents.